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Editorial

What to buy with the winter sales: all the items for him

by Urban Star 03 Feb 2025

What to buy with winter sales: a question that, right after the issue of gifts in December, we start to ask ourselves in January. Among products saved in our wishlist for months, new drops, coats or winter sweaters, managing to choose what to take home with the sales can be more complicated than expected. We at Urbanstar have created the perfect guide to help you choose what to buy, bringing home all the essentials of men's fashion and more. In fact, we will try to offer you a guide to discover the best men's streetwear brands to add to your cart.

When do the sales start at Urbanstar

Let's go in order and clarify when the sales start. The sales will begin on 31/12/2024 with presales and will last throughout February 2025. At the end of this period, the products still available will still be discounted in the Outlet section. If you have found your favorite item on sale, we recommend purchasing it as soon as possible before it sells out. Below you will find a guide on what to buy during the winter sales, designed for a complete and varied men's wardrobe.

What to buy with the winter sales 2025: tips for him

There is no perfect guide for sale advice, but being able to decide what to buy during the sales period should be the result of a careful analysis of your wardrobe needs. Let's start by identifying the must-haves of men's fashion: jackets, coats, sweaters, pants, and the trendiest sneakers for winter 2025. The strategy should be to purchase items that you can invest in for the long term, prioritizing quality and style.

Tips for the 2025 sales: all the outerwear to buy now

Let's get into the heart of the matter what to buy during the winter sales and focus on outerwear: jackets, coats, bombers, and varsity jackets inspired by Japanese style. To help you find the perfect jacket for you, we offer a wide range of products that fall within a streetwear style but not only.

The perfect down jackets for winter

 The down jacket made of goose down from The North Face, the Nuptse 1996, is the nylon model to protect you from the cold and humidity. Alternatively, we thought of the Stone Island model: a seamless padded jacket, incredibly comfortable and stylish. If you're looking for a more classic model, here is the Pyrenex Sten down jacket: with raglan sleeves and a shiny water-repellent and windproof fabric, it is the puffer that provides extra warmth.

Product Embed | Jacket M 1996 Retro Nuptse black

Product Embed | Padded nylon jacket walnut

Product Embed | Shiny black padded jacket Sten 3

 

 

The streetwear jackets and bombers 

An alternative to the puffer can be a bomber or a utility jacket. To play it safe and impress, we thought of suggesting the 2-in-1 blouson (it becomes a poncho with zip pockets) by Fumito Ganryu made of high-quality nylon. Another great classic of the streetwear world is the Ryaley jacket by Carhartt WIP: made from durable Dearborn waterproof cotton canvas, the jacket is also padded and lined with recycled polyester taffeta. Among the most classic models, we highlight two must-haves in men's fashion: the black wool coat by Études and the iconic raincoat by Baracuta.

Product Embed | 2 in 1 blouson jacket

Product Embed | Oversized black wool coat

Product Embed | Beige Waterproof Fraser 3L Paul Coat

 

Fleece jackets and outdoor style

If you are a fan of outdoor style or gorpcore, you can't miss buying a fleece jacket. Among the most innovative models are those from Snow Peak: thermal and with a collar, SP's fleece models are the expression of Japanese style. Staying in Japan and true to outdoor style, don't miss the selection by CMF Outdoor Garment. If you're looking for something more sophisticated and minimal, focus on Taion: both the vests and overshirts are elegantly down insulated. On the same wavelength but with a twist in fleece and wool, don't miss our selection Universal Works.

Product Embed | Thermal Boa Fleece Jacket

Product Embed | Level 7 Padded Jacket

Product Embed | Padded gilet military olive

 

Tips for the 2025 sales: all the sweaters to buy now

Let's move on to knitwear, what to buy with the winter sales? Here too, our winter shopping guide is a set of small strategies to put into practice. First of all, analyze your winter wardrobe and ask yourself if you are looking for versatile basic pieces or more particular models. If in doubt, you can opt for both types, adapting your choice to the context (more or less formal), the occasion of use, or your personal style. 

Men's sweaters: simple and unique

Let's start with the selection of Stone Island sweaters: whether you are looking for a crew neck sweater, a high neck or a zip cardigan, the Italian brand is the perfect choice if you don't know what to buy during the winter sales. The color range is also complete: from dark and deep colors like black to neutral tones like beige, to softer shades like sky blue. In short, Stone Island sweaters are the perfect choice for those looking for reinterpreted basics of the highest quality. If you are looking for more unique pieces, we suggest our Japanese streetwear selection. Among the standout models is definitely the mohair sweater with jacquard print in a vibrant yellow, signed by South2 West8

Product Embed | Black crew neck sweater

Product Embed | Loose fit mohair sweater with jacquard print

Crewneck sweatshirts

Let's move on to another must-have winter item for men's streetwear: crewneck sweatshirts. Here our selection includes both Japanese brands and icons of British-inspired streetwear. For lovers of clean lines and quality cotton, we at Urbanstar recommend two Japanese brands: BEAMS PLUS and Edwin. The crewneck models from BEAMS PLUS feature clean lines, a fine Japanese fleece crafted on an ancient Azuma machine, while the offerings from Edwin are incredibly comfortable thanks to the raglan sleeves. Finally, for a Japanese streetwear look, we thought of the distressed sweatshirts from Mizuno.

Product Embed | Gray Raised Back Sweat Crew

Product Embed | Pink raglan sleeve crew neck sweatshirt

Product Embed | M Black distressed sweatshirt

 

Hoodies

In the guide on what to buy during the winter sales, hoodies are simply a must-have in men's streetstyle fashion. Here too, our proposals include Japanese streetwear, including the hoodie from F/CE, the minimal and sleek model from Snow Peak (the ultimate perfect hoodie) and the faded model with vintage charm from Uniform Experiment

Product Embed | Gray Re Sweat Hoodie

Product Embed | Hoodie nera con zip

 

Tips for the 2025 sales: Pants and jeans

"Let's move on to trousers, selecting the must-have models for a perfect winter wardrobe. On the denim front, the Japanese selection is always synonymous with quality: if you love light or dark washes and a regular fit, discover our selection of Edwin. If you're looking for outdoor models with a technical charm, our advice is to focus on brands like Gramicci (from the iconic Voyager to corduroy models and Sherpa fleece proposals) or turn to Japanese fashion: the models from South2 West8 are the perfect embodiment of high-performance outdoor. If, on the other hand, you're looking for something with a more formal and tailored style, Universal Works is the brand to choose: from pleated wool models to corduroy variants, your look will always be impeccably styled."

Product Embed | M Beige Ground Up Twill Winter Pants

Product Embed | Black Oxford Pants

 

Tips for the 2025 sales: Sneakers and shoes

Speaking of sneakers, among the most interesting drops we highlight the MM6 Maison Margiela Paris x Salomon mule. If you're looking for a valid alternative to sneakers, Birkenstock can be a really interesting option. In particular, the Boston and Tokio in shearling are the perfect choice for men's winter fashion . If you still don't know how to match them, read here our guide on how to wear Birkenstock in winter. For the rest, happy shopping!

Product Embed | Boston Shearling Taupe

Product Embed | XT-4 Mule MM6 white

 

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