Black Friday 2025: when it starts, what to buy and fashion trends not to miss

Black Friday 2025: has also arrived this year on Urbanstar. Black Friday confirms itself as the most anticipated event of the year for shopping enthusiasts and, in particular, for those who want to give their wardrobe a makeover. Traditionally linked to the day after Thanksgiving in the United States, this event has become a global phenomenon marking the unofficial start of the Christmas shopping season. For the fashion and streetwear sector, it represents a strategic and unmissable moment, as it offers the unique opportunity to access significant discounts on high-quality garments, trendy items and the must-have seasonal. Taking advantage of these promotions doesn't just mean saving money, but cleverly planning the purchase of lasting pieces, renewing personal style without compromising on quality or budget.

The Black Friday 2025 falls on Friday, November 28. Although this is the official date, it is important to emphasize that promotions in the fashion sector tend to have a broader extension. Many brands and retailers start their offers with a Black Week or even with promotions beginning at the start of November (Black November), creating an extended discount period. Offers culminate on Black Friday and extend until the following Monday, December 1, 2025, known as Cyber Monday, traditionally focused on electronics but now fully integrated with online fashion offers. It is a strategic period that can last up to ten days, giving you all the time you need to buy desired items and get ahead with gifts for Christmas.

To maximize savings and the effectiveness of your shopping during Black Friday 2025, the winning strategy is to focus on items that combine style, quality, and durability over time. The moment is ideal to invest in high-end pieces that are rarely discounted, such as:

• Outerwear: Classic trench coats, technical down jackets, wool coats, and leather jackets. Essential pieces that face winter and maintain their value.

• Quality and bold knitwear: Cardigans, pullovers, and turtlenecks in fine materials like cashmere or merino wool, perfect for layering and to face the cold months. Or mohair models embellished with prints or jacquard work with a streetwear or outdoor soul. 

• Essential Accessories: Leather bags from brand iconic, designer boots and combat boots. These are details that elevate any outfit.

• Basic Items: High-quality denim and premium fabric T-shirts, which form the foundation of every wardrobe and are less subject to trend changes.

• Gifts: perfumes, scented candles, or iconic accessories linked to workwear culture or to Japanese design.

Black Friday at Urbanstar mainly means sneakers. Among models of trend and releases you might not have paid enough attention to, you will surely find the sneaker that suits you. From classic tennis models like Autry Medalist to the most exclusive ASICS models, passing through classic adidas and Nike, you can create the sneaker rotation you've dreamed of for a long time. There are even legendary models like the Air Jordan 1 Retro High OG 'Shattered Backboard'. And also Salomon for those looking for a trail model running perfect.

When we talk about discounts, it's impossible not to think about the world of clothing. Our suggestion, for you streetwear style lovers, is to focus on functional or contemporary outerwear or on pieces from a specific niche. Let's take an example: if you love minimal style with a sporty touch, Stone Island is the brand for you. Prefer functional details, outdoor style, or workwear? Once you've set the budget, you can consider brands like Carhartt WIP or Japanese brands like F/CE and CMF Outdoor Garment. 

Looking ahead to winter, we suggest focusing on layering and outdoor details, perhaps opting for limited edition pieces like those from Stone Island Marina. An iconic piece like the Oversized wool sweatshirt with short zip and hidden hood 'Marina' paired with the shirt from the same line and Stone Island pants is definitely a well-curated, sporty, and characterful look. On your feet, you could add New Balance Made in UK 991 LV2 'Grounded Pastels' Pack to match the color of the sweatshirt. 

In short, Black Friday is the right time to renew your wardrobe, treat yourself to a limited edition piece, and even get ahead with Christmas gifts. You just need to move with the right strategy to bring home the much-desired item at the best price. Discover the Black Friday 2025 discounts on Urbanstar and visit our Urbanstaroma Editorial section to always stay updated on the latest news.